Meet Our “Influencer of the Week,” Chris Colt!
| April 4, 2023
Chris Colt, Founder of The Challenge Champion™
Nominated by: Michael Haynes
Chris Colt is raising the bar for building thriving communities for missions that matter. As The Founder Of The Challenge Champion™ Academy, Chris teaches service-based entrepreneurs how to turn strangers into loyal clients via challenges. His proprietary frameworks enable organizations and individuals to serve their audience better while generating sales faster.
With over 25 years in sales, Chris Colt knows how to build true relationships. He credits his passion for endurance cycling and sports for giving him the knack for creating fun and engaging challenges that customers love. One of Chris’ personal cycling adventures was successfully completing one of the planet’s most challenging mountain bike races – The Leadville 100.
Lastly, Chris is a loving husband, a devoted father, and a servant leader.
Connect with Chris on LinkedIn, follow him YouTube, or visit his website to learn more about his work. You may also want to join their upcoming “One Challenge Away” Challenge. Click here for more details.
Chris’ Insights
One of my biggest tips is to micro-niche the marketplace you serve. Doing that allows you to become a category “Authority” and makes all you do with social selling much easier, along with making turning strangers into loyal clients much more scalable.
Additionally, always prioritize building strong relationships with your audience. While it’s important to promote your products or services, it’s equally important to engage with your followers in a meaningful way. One effective way to do this is by regularly sharing valuable content that speaks to your audience’s pain points and interests. It could be in the form of blog posts, articles, videos, or even quick tips and insights. Another tip is to participate in conversations and discussions within your niche actively. Doing so can help you establish yourself as a thought leader and build trust with potential customers.
Additionally, make sure to personalize your outreach efforts and avoid coming across as too salesy. Take the time to research your prospects and understand their specific needs and challenges. When you reach out, be sure to offer relevant solutions that can help them achieve their goals.
By building strong relationships with your audience and providing value, you’ll be able to establish yourself as a trusted authority in your industry and ultimately drive more sales.
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