Blog

The ability to make new meaningful connections on LinkedIn is certainly one of the most powerful features of this dynamic tool. Social Sales Link is on a mission to help as many people as possible make connections that bring value to one another. We know we can’t do it alone, so we came up with… THE […]

You are welcome to push back, disagree and share your opinion in comments, because what I am about to say may be just a bit controversial… if you are in sales, your LinkedIn profile is NOT about you. It is about how you help your clients. In fact it is about how you help your reader. We […]

If you are in business development I would bet your number one challenge is leads…finding enough of the right people that are willing to take your call. LinkedIn has made this a lot easier than traditional cold calling, and one feature that has revolutionized filling the pipeline is LinkedIn’s Advanced and Saved Search capability. Imagine, […]

There are so many amazing features on LinkedIn that sometimes it is hard to determine how to prioritize your activities and what to do that will be most productive. At minimum, there are 3 very effective activities that all B2B sales professional should do every day: 1. Look at “who’s viewed your profile” this is caller […]

In B2B sales, both traditionally and in the new Social Selling environment, developing and nurturing relationships is the key to business success. By definition, relationships are a 2-way street, and I believe to gain trust, we should give first. By providing educational content, relevant insights, business connections or any other resource that matters to them, […]

Have you been endorsed for things you don’t do by people you don’t remember? If you are like most of us, this hits home! Skills and Endorsements might be one of the most controversial topics when it comes to the LinkedIn profile. Some people love it while others just don’t get the point! So I […]