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Gaining Trust with Your LinkedIn Network There are 3 elements that contribute to your LinkedIn and Social reputation. Your profile and brand Your content and education that you offer Your community 1.  Let’s drill down into these a bit. First, your brand on LinkedIn begins with your profile. In fact, this could quite possibly be […]

Advanced Search for Twitter – A Great Way to Find Your Target Market! Sometimes social media can seem overwhelming with tens of thousands of updates streaming by every second. When that many tweets are flowing by, it’s very hard to make sense of it all. Fortunately, there are a number of ways to manage Twitter as well […]

 

Making Google+ Work for Business Networking Google+ is so powerful, and so under utilized. It is one of the simplest platforms to truly find where the right people for you are hanging out. They have really made it easy to find communities of like minded professionals where we can learn from, and share great content. It is […]

Building Rapport on LinkedIn Rapport is the ability to relate to others in a way that creates a level of trust and understanding. Simply put, rapport is connection and it is important to build rapport with your prospects and clients as it gets them to be open to, accept and begin to process your suggestions. […]

Tagging is a very powerful marketing tool. You can tag or untag anyone who’s saved in your LinkedIn Contacts. Tags are categories to help organize and sort your contacts for searches and messaging. They can be added from the Contacts page or a person’s profile. SSL recommends that you have no more than 50 contacts […]