Valerie Martinelli, CEO of Valerie Martinelli Consulting
Nominated by: Connie Whitman
Valerie Martinelli has been the CEO of Valerie Martinelli Consulting, in business since 2016. VMC helps mid and senior-level executives land new roles, cultivate careers, and earn massive salary increases between $15K- $60K using 1:1 and group coaching strategies. VMC has helped hundreds of professionals achieve and advance their dream careers and crush their salary goals.
VMC was honored by Brainz Magazine with a CREA Global Award in June 2022. The Brainz CREA Global Awards is a prestigious list of top entrepreneurs, influential leaders, and innovators who have been recognized for their innovative ideas, resourcefulness, or accomplishments in sustainability and mental health. In addition, CIOReview has recognized VMC as one of the 10 Most Promising Leadership Development Training/Coaching Companies for 2019 and 2021. VMC is committed to ensuring clients are equipped with the structure, tools, and strategies needed to receive equal opportunities, compensation, and advancement opportunities, to achieve their professional goals and desired outcomes.
She is a current member of SheSource, CT Women’s Business Development Council Connect, and DWEN. She has authored numerous articles in which her insights have been featured in publications such as Careers in Government, Forbes, Fairygodboss, PayScale, Vault Careers, and Thrive Global.
Connect with Valerie on LinkedIn, Twitter, Youtube, Instagram, or through her website.
Valerie’s Insights
My tip is to always build and leverage the relationship. If you look at a client like they are just a sale, then it is more likely that the person won’t trust you. Think about them and their needs before your own. Sales is service, so it is important to serve them to the highest level by thinking about how you can do that. It can be through a combination of products and services- or none at all if you’re not aligned and not the right fit to work together. Then, it is critical to say so (politely, of course!) and let them know.
If you don’t think of the person and put their needs before your own, then it becomes impossible to sell with integrity. Integrity is one of the most important facets to me in business because it directly reflects your credibility. Without these things, you may not receive referrals, positive feedback, or testimonials/ reviews.
When you build and leverage the client relationship, sales and business will grow. Clients will trust you and refer others, and provide glowing reviews when you focus on delivering outstanding service, not how many sales or how much money you can make from an individual.
Join our FREE Content Library and gain immediate access to our vault of LinkedIn training content. Get your daily dose of LinkedIn sales training or Sales Navigator training, with various webinars, videos, podcasts, and ebooks to choose from. We’re always publishing new content!