Episode 68: Erin Hatzikostas – Authenticity Always Wins: How Authenticity Isn’t About You, but the Connections You Create

Erin Hatzikostas joins the Social Sales Link team to talk about the power of authenticity especially when it comes to building sales relationships.

Tune in as Erin shares why it’s all about getting your prospects to trust you by being unexpected. Listen as she talks about stopping prospects from scrolling past your content and connecting with them by exposing who you are when they least expect it.

Connect with Erin Hatzikostas on LinkedIn and on Twitter. You can also check out her website www.bauthenticinc.com.

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