Making Sales Social Live Episode # 23 – Leveraging LinkedIn Company Pages

The Social Sales Link Team | December 16, 2021

Watch on-demand here

In this episode…

In this episode of Making Sales Social Live, the Social Sales Link team talked about “Leveraging LinkedIn Company Pages.”

 

Things you will learn in this episode:

* Did you know that your LinkedIn (company) page has a call-to-action button? You can direct your visitors to certain actions such as “Contact Us,” “Learn More,” “Register,” “Sign Up” or “Visit Website.” This is a great opportunity for your page visitors to take the next step in engaging with your brand.

* Having a well-branded and complete LinkedIn Page, including a logo for your company is vital for your (and your employees’) LinkedIn profile. When they show their current position at both the top of the profile and in your (and their) Experience section, it always looks better and more legitimate when the company’s logo shows up, rather than the default gray image LinkedIn uses. Not having that logo seems… well… sketchy. Even the little things like these go a long way in helping you and your employees look their best on LinkedIn.

* Each LinkedIn (Company) Page is allowed three community hashtags. These are important because not only will those who follow those hashtags be able to see your company page content, but LinkedIn will also give you the opportunity to engage on posts that mention those comments and you’ll be engaging as your company page, not your personal profile. This is huge for building your company brand as well as establishing credibility as a company and a brand, aside from your personal profile and your employees’ profiles.

 

Connect with Brynne, Bill, and Bob on LinkedIn or you can also visit our LinkedIn page to watch this episode again and get daily tips from the Social Sales Link team!

 

Check out previous Making Sales Social Live episodes

Related Posts

LinkedIn Sales Tips for Onboarding New Reps
The Social Sales Link Team | February 18, 2025
Mastering LinkedIn is essential for new sales representatives looking to establish a strong professional presence. This guide explores key strategies for effectively onboarding new reps, including tips on crafting an engaging profile, sharing valuable content, and building meaningful connections. Learn how to enhance your networking skills, nurture professional relationships, and maintain compliance and professionalism on the platform. Equip yourself with these LinkedIn sales tips to drive success and foster growth in your career.
Read More
Mastering LinkedIn for Effective Networking and Business Development
The Social Sales Link Team | February 7, 2025
Unlock the full potential of LinkedIn for networking and business development with actionable strategies tailored for sales professionals and account managers. Learn how to effectively refine your search process, personalize outreach, and build robust relationships within organizations. Discover valuable insights on social selling, targeting the right prospects, and enhancing your LinkedIn profile to position yourself as a thought leader in your industry. With the right techniques, LinkedIn can be a powerful tool for fostering connections and driving business success.
Read More
LinkedIn and AI: The Dynamic Duo for Business Growth in 2025
The Social Sales Link Team | February 6, 2025
In 2025, harnessing the combined power of LinkedIn and AI is essential for business growth. Transform your LinkedIn profile from a static resume into a dynamic resource that attracts your ideal clients. Learn actionable strategies to optimize your presence, engage meaningfully with your network, and leverage AI tools for efficient prospecting. By focusing on building valuable relationships and effectively utilizing technology, you can ensure your LinkedIn efforts are both productive and sustainable.
Read More