In this episode…
In this episode of Making Sales Social LIVE, Brynne and Bob will talk about all the key things that you need to do on LinkedIn to make 2022 the best year ever, including refreshing your LinkedIn Profile. So tune in and start updating your profile for the new year!
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Things you will learn in this episode:
* It is vital that we keep up with the times, and that includes our LinkedIn profiles. As professionals responsible for business development, we want to be sure our content is fresh. It should resonate with our buyers, create curiosity, and teach them something new. We need to create content that will get them to think differently about their current situation. When our profile is a resource for our prospects, we earn the right for them to take our call. — Brynne Tillman
* Think of your LinkedIn profile as the produce section of a supermarket. Everything in there needs to be fresh — it’s always being restocked and is visually striking. The same thing goes with your profile — it has to be “stocked” with your latest photo, a great banner, up-to-date information on you, great content in your Featured and About sections, and much more! Also take advantage of LinkedIn’s Cover Story feature, where you can tell your story via video directly on your profile. — Bob Woods
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