Making Sales Social Live Episode # 51 – Leveraging LinkedIn for Referrals

The Social Sales Link Team | August 5, 2022

Watch On-Demand Here

In this episode…

The Social Sales Link team is diving into LinkedIn referrals and why it is so valuable for your sales process. Learn about the magic of using filters to find connections of your connections and how you can reach out to them in an easy, warm way.

Join Brynne and Bob as they talk about networking partners and why they’re considered one of the best opportunities to engage with people. Learn how and where to find those networking partners and what to say to them when you reach out.

Connect with Brynne and Bob on LinkedIn or you can also visit our LinkedIn page to watch this episode again and get daily tips from the Social Sales Link team!

 

Things you will learn in this episode:

* When you use LinkedIn to start sales conversations, it’s not about who you know, it’s about who they, your 1st-degree connections, know. That’s especially true with your networking partners — search who they know and whom you want to start a conversation with. Have them do the same thing with your connections, too! — Bob Woods

* Referrals are the best way to grow your business, but waiting for them passively isn’t a predictable sales activity. Leverage LinkedIn to search your connection’s connections, build a list of your ideal prospects, run the names by your connection, and whittle them down to a few meaningful introductions. — Brynne Tillman

linkedin training, linkedin sales training, sales navigator training

 

Join our FREE Content Library and gain immediate access to our vault of LinkedIn training content. Get your daily dose of LinkedIn sales training or Sales Navigator training, with various webinars, videos, podcasts, and ebooks to choose from. We’re always publishing new content!

Check out previous Making Sales Social Live episodes

Related Posts

The LABEL Method: How To Use LinkedIn And AI To Walk Into Every Call Prepared
Brynne Tillman | July 10, 2026
LinkedIn and AI are a perfect pair, and nowhere is that more true than in pre-call planning. There's a mountain of publicly available information sitting right there on someone's profile, and if you're not using it before a discovery call or a first sales conversation, you're leaving the easiest kind of preparation on the table.
Read More
Are You a Resource or a Resource Dump? How to Stop Adding Noise on LinkedIn and Start Adding Value
The Social Sales Link Team | June 9, 2026
Most people on LinkedIn think they are adding value. They share articles. They tag connections in posts. They drop AI-generated content into the feed at 9 a.m. and call it a strategy. But there is a difference between being a resource and being a resource dump. And your audience already knows which one you are.
Read More
Is LinkedIn Sales Navigator Worth the Money? Here’s How to Know Before You Buy
The Social Sales Link Team | May 13, 2026
Sales Navigator is genuinely one of the best prospecting tools available for B2B sales. But it rewards preparation. It rewards consistency. And it rewards people who know exactly who they're trying to reach before they ever open the app. So before we talk about features, let's talk about fit.
Read More