Episode 291: Our Favorite Sales Enablement Tools and Technologies

Intro

Bob Woods: Welcome to the Making Sales Social podcast featuring the top voices in sales, marketing, and business. Join Brynne Tillman, Stan Robinson, Jr, and me, Bob Woods, as we each bring you the best tips and strategies our guests are teaching their clients so you can leverage them for your own virtual and social selling. Enjoy the show.

Bob Woods: Welcomes sales and marketing pros to make this special. I’m Bob Wood. Joining me today, as always, are the co-hosts of Making Sales Social Live. First off is fellow social sale social selling and LinkedIn strategist consultant trainer who is also our sales navigator expert Stan Robinson Jr. What’s up, Stan?

Stan Robinson Jr: Hey. All is well. Good to see you, Bob. And Brynne. 

Bob Woods: Cool. Very good. And last and never, ever, ever, not the least is the LinkedIn whisperer and the authority on things related to sales, and social selling on LinkedIn, as well as an official LinkedIn insider. 

Brynne Tillman: Gentlemen, So and now Bob and Stan are excited to be here today. 

Bob Woods: Excellent. Excellent. So we’ve got a lot of stuff to plow through today, so we’re just going to get right into it.

There’s something out there that’s called the sales tool stack. And let’s just say if you know, yeah, now. But just in case you don’t know, these are the tools and technologies that make our lives in sales easier. But sometimes there are so many tools in a sales tool stack that the sheer number of them can do more harm than good.

That’s why we’re going to break down our stack of sales tools here at Social Sales Link. Now, we do have several, but we make them all work together so they don’t get in our way.

The reason why we’re doing this for you is that hopefully we’ll expose you to one or several that you might be able to use in your own stack that you’re not either using now just in general or maybe it’s something that’s better that may replace something that’s already in your stack.

So before we do that, any thoughts and stale sales did. That is so difficult to say. Any thoughts on sales tool stacks in general? 

Brynne Tillman: Yeah, I’m just going to start by saying one of the biggest challenges, whether you’re an entrepreneur, a team, you’re leading a large enterprise team, we tend to buy a lot of tools and then not optimize them or not even use them.

So what we’re going through today are the ones we’re actually using and mostly optimizing. There are a few that we don’t completely optimize sometimes on purpose, sometimes just because we don’t know what we don’t know. But what I see is we’re going through this. Obviously, this is what we’re using. We may actually even miss some, right? We may not even these are just the ones that came to mind when we were brainstorming this topic.

And, you know, I know all the stuff we’re paying for. So that topic. But ultimately, when you are listening to what we’re doing, start to take inventory of your own stack. Think about what tools you’ve got, where your gaps are, and maybe even where you’ve doubled up and you don’t need all that. 

Bob Woods: I think that was especially important where you’re double up or there’s a pretty big overlap in, in what you’re using.

And it’s funny because when we were brainstorming earlier, I had said out loud, yeah, this, this shall be easy because we don’t have a lot of tools. By the time we got done, we’re up to what, like 14 or something like that. Now it’s like, got it. Not all of them, right? Probably not all of them. Any thoughts Stan? 

Stan Robinson, Jr: Yeah. As Brant said, take inventory of what you have and it’s a good idea to put it on the calendar given how much tools cost and how the cost can just kind of creep up on you because yeah, because usually when you add a new tool, you don’t look back and look at which ones you should drop. So it’s worth putting on the calendar to do a regular assessment, putting it on the calendar. 

Bob Woods: That’s a great idea because if you’re like me, if it ain’t on the calendar and getting done So that’s a that’s a that’s a fantastic idea. And I love that one. So with that, we’re going to get right into it. We’ve got things broken into four categories, so we’re going to go over communication and collaboration tools first.

And those are important in a sales tool stack. So there’s going to be some things. It’s like, yeah, but it’s sales tools that it really is. And we’ll go over why as we go through number two is obviously sales and CRM. Number three is marketing and content creation. That’s especially important in social selling because we are doing a lot of content creation.

So those are very important and then some productivity and automation tools in general. So our first one is one that everyone lived and died by in, in the recent past, and that one is zoom, zoom, zoom, zoom in communication and collaboration tools. That’s obviously video conferencing, virtual meetings, and webinars. And it was, it was and tools like it but we use Zoom were just absolutely and still continue to be absolutely essential

Right guys? 

Brynne Tillman: Absolutely. And you know not just for meetings it’s also great for content. So I know we have different categories and I’m going to mess it up right on on Tool one. But Zoom is amazing, obviously, for running meetings. That’s what it’s most known for. But you can record and you can download transcripts, which can be a cornerstone for content as well.

So communication and content. 

Bob Woods: Yeah, and content. Honestly, several of these are going to cross are going to across categories too. So I would say in terms of if you’re evaluating your tool stack is as you’re going through, also think of, you know, maybe you want to set up categories like we have done today. If a tool crosses over a couple of different categories, that one’s probably a keeper for you and I think Zoom or a product like that, because there’s always that stuff going on out there, you know, Zoom versus teams versus whatever Google is called and stuff like that.

There’s always that battle. Google meet. Yeah, Google. That’s right. Thank you. I glossed over because I can’t remember what it was called, but yeah, there’s you know, there’s always that discussion, to put it mildly, going on out there. But you really should have a tool like that. The next one, speaking of Google, is the entire Google suite.

So, you know, it’s email, calendar, forums, presentations, docs and spreadsheets. This is another one that crosses over all categories as well. So, you know, obviously, collaboration is amazing in that document. Management is really good too, especially because you have to collaborate on the document management as well as actually creating the documents. The days, of working in a standalone Word document, are not gone yet, but collaboration tools like Google Suite, they’re definitely not as important as they used to be. What do you think about that Stan? 

Stan Robinson, Jr: Yep, absolutely. I mean, the sharing features and what you were talking about as far as collaboration, it’s just amazing. And what Google produced for free. Even though a lot of us are using a paid version of Google Suite. Just amazed me. So love Google. 

Brynne Tillman: And quite honestly, I think I pay $9 per person per month for an enormous amount of tools.

Yes. So when you think about everything you get in that Google suite, you’ve got your presentations, your spreadsheets, the Google Meet, Google Meet comes with that, right, even for free. So you don’t even have to pay for Zoom. There’s I think I’m thrilled with Google Suite and so if you don’t have it for our business when we log in to our email our social sales link dot com email, we’re actually logging into Google.

Our calendar is in Google so it syncs with iPhones and everything amazingly well. And to your point, you guys, the collab narration is incredible. We can quickly share a document and I’ll be working on it at the same time. So like we did like we did for this episode of this podcast, like just an example, I had things to give from while we were talking.

Bob Woods: Exactly, precisely. So the third one, you know, everyone’s heard of Google, everyone knows that Google Suite exists. The third one you may not have heard of as much, but it is essential for us and you should have a tool like this. The one that we like this is specifically for project management is called teamwork. So this helps manage projects.

It tracks tasks within the projects and obviously, a bunch of people can go in and collaborate within individual projects as well as setting up projects and assigning things. I mean, it’s just it’s an amazing tool, Brynne.

Brynne Tillman: Yeah, So we really love this tool. I’m going to just mention a few others that at least Bob and I have used, I think Stan used Teamwork before. Yes. Bob and I use Trello. We’re a people link. I’ve used a sauna with Rev Gro, I’ve used like I’ve used a lot of these tools. What I really like about teamwork is you literally put in step by step. I think Asana is similar to this and you can assign folks. So if we have a new client that we’re onboarding, they just go into this project and then our team knows what to do, and when something is done, the next person is assigned.

So it really does gather every single one of our processes and if something breaks in, in what we’re doing, I can almost guarantee you it’s not set up right in teamwork, because when they’re using it in teamwork, every step is checked off. 

Bob Woods: So yeah, 100%, 100% 

Brynne Tillman: project management, they’re also I used right with a client once Kate used that was another one.

It was just a client. And then I was part of that team. It was actually pretty good. And that’s another nice thing about tools like that is that you can own the tool and assign people from outside of your organization to use a specific project within that tool as well. 

Bob Woods: So that’s another nice thing. Do you know if you’re if, if you’re doing project management in a spreadsheet, I mean that probably works if you’re just managing all your own stuff and you don’t have anyone else to deal with.

But most people can do anytime anything now. I always have multiple people from both within and without the organization. So a tool like teamwork is I think pretty essential.

Brynne Tillman: So I’m just going to throw in I believe you have HubSpot. There is a plug-in for HubSpot. Yeah, a project management tool. So it’s kind of an all-in-one. Yeah, if I were to do it over. But we were where we are today. Yeah, we are, We are today. 

Bob Woods: So speaking of, of HubSpot and things like that, although we actually, you know, let’s just talk in general about sales and CRM tools and our first big one, which I think should be obvious, but just in case it isn’t, is sales Navigator, and I am booting that one directly over to stan to talk more about that.

Stan Robinson, Jr: So Sales Navigator is one of LinkedIn’s premium suite of tools that is specifically designed to help sales and business development professionals stay focused on their sales opportunities. And like many of the other tools we’ve already mentioned, it’s increasingly incorporating AI into its capabilities to make life easier and easier for us by surfacing relevant insights and information that will help us in sales conversations without our having to search the web then and you can still use Google Alerts and so forth, but Sales Navigator makes it so much easier. Brynne, I know you love sales math. 

Brynne Tillman: Yeah. And that feature primarily that what you’re talking about is called account IQ. And it’s all it’s scouring the web for you. And then with one click you can see, you know, all there, I mean, everything that’s out on the web, it’s being pulled in. So it’s really powerful. And I love I love sales navigator, Sales Navigator.

So long as we’re talking about CRM and sales tools can be pulled in to Microsoft Dynamics, and Salesforce and are now completely integrated into HubSpot. Right now, you do need to have ten seats. We have four. So you need to have ten seats in order to have that integration. And our CRM is part of teamwork. But I’m just going to say a side note on this, I don’t love it.

We actually use a Google form. Let’s go back to Google Suite for a moment where if I have a new prospect, I fill out the form and then our, you know, the back office. Kath, mostly we’ll take that and put it into the CRM. So this is one of the challenges with CRMs is they’re just not easy to use.

So if you want to see how we’re going to get spammed on this, it’ll be fun. If you go to the social sales link, account slash CRM, you get to see our form and you can see how we’ve put that together. I know I’m curious what we got. We may turn that change in internally if too many people use it, but I think it’s just fun.

Bob Woods: And Kath, if you’re listening, our sincere sorry for that. Nope. The next tool is simple. This is a tool that you don’t know you need, but once you discover what it is, you can’t live without it. And that’s not hyperbole at all because it provides insights and analytics for sales calls.

And just how it does it is just amazing. So it can help you so much in optimizing sales strategies, customer interactions, learning from the calls afterward, and things that it may pick up that you don’t notice during the calls. I mean, because it uses an AI to analyze the call and it not only gives you a raw transcript, it gives you a summary.

There are places where it shows attention and things like nodding, yeah, nodding in the aisles and things like that that you may not notice the first time around. So, I mean, it’s really an amazing tool and it ain’t cheap. But if you live and die on Zoom, I think that you should really at least seriously consider it.

Brynne Tillman: So it is it is more expensive in the fathoms and the otters out there. But what we get is amazing, including the team collaboration. So you have your own portal and you can turn on and off whether or not you want the rest of the team to see. So if I see a demo, I might turn that on and say, Hey guys, check this out.

And they just go into the team portion and they can watch the content. I love it. 

Bob Woods: Yeah, it’s amazing. It’s amazing. Stan is fabulous. 

Stan Robinson, Jr: It’s fabulous. And for taking notes because it takes the notes for you, it summarizes and lets you know who should be doing what was it? Next steps. It’s brilliant. 

Bob Woods: Yeah, it really is. I’m sure I’ve had some podcast interviews recently about being present in all different types of situations.

Sybill lets you be present because you don’t have to worry. I mean, you can really just concentrate on the conversation without going, my God, that was a great point. I need to write that down. Blah, blah, blah. Got you covered already. And it will call it out too.

Brynne Tillman:  So and I’ll tell you something interesting. I had a call with someone who is a very small opportunity, but I had a call with someone maybe about six or seven weeks ago, and they came back and I didn’t have even a proposal.

It was just a very small thing. And they came back and said, okay, we’re ready to move forward. And I went, I don’t ever work with what? But I was able to go back to Sybil and watch our whole conversation. And then I was like, It was fresh on my mind. So that was great. Excellent. This may go without saying, but simple but not limited to sales opportunities.

Yeah, customer service. I mean, any type of call, you can use it for 100%, 100%, and also not limited to Zoom. It’ll go into Google Leads and Microsoft Teams and all those, right? 

Bob Woods: Yeah, absolutely. Absolutely. So the next one is definitely a bit more more more it’s simple yet I think it’s it should be just a standard or a product like this should be standard and that’s the Calendly way because it simplifies scheduling meetings.

You don’t need the back-and-forth emails and things like that, you know, set up sales calls and demos. It now has the capability with paid accounts, I believe, to sync several people’s calendars. So that if you want to if you want to schedule with like two or three people, we will actually boil all that stuff down into a simple thing where someone who’s coming in and selecting a meeting will know that all three people are available during that time.

Brynne Tillman: And I think that alone just makes it more than worth it. Yeah, I can’t tell you how many times that, you know, you have all these back and forth to someone because we want to get either all three of us on or maybe Bob and Stan want to be on. Actually, Bob and I have used this more than we’ve kind of had.

Stan, we found out today. Yeah, we’ve got to add him into that. But there are times where they’re like, okay, well, you know, maybe it’s a demo that I want everyone to be on so I can send them the link. And it looks at all of our calendars and says, okay, here are the four times and dates where all three of them are available.

So I absolutely love that. The other thing is that Calendly can take payments as well. So if you’re not using it connects to your stripe or your PayPal. We don’t use that because we use it through another tool that we’ll talk about. But if you have a premium account on Calendly and you have like, you know, schedule on our coaching call and it’s X number of dollars, they can schedule and pay right there. So I love that feature as well. 

Bob Woods: Very good. Very good. So now we’re going to move on to marketing and content creation tools. So the very first one, this one’s more specifically for for podcasts. So if you’re not so probably going to spend a lot of time on this one just because most people aren’t podcasting. But if you are, we use B cast.

So that’s letter B and then C A S T for the podcast. It just lets you host and manage podcasts. Really simple, but you need something like it. Speaker Start And my thing and I always forget that. So yeah, I don’t think I can them I always want to say it’s an AI or an AI. but it’s awesome Yeah it is.

It’s an FM. Yeah. So, yes for the podcast now if I just, I wouldn’t unless you have something else to add. Yeah. 

Brynne Tillman: Yeah. Why we did it. Yes. We had something else before and we switched to be cast because you can drop in commercials not just so or if you have a sponsor or if you, if you have an event and we want it to go in the middle of a podcast.

Now here’s the magic. It’s let’s say, we have an event that’s coming up in September 2024 event, we can record it and then drop it in to be cast. And every single one of our 250-plus podcasts now have the current advertiser. So I think that is why we spend more for B cast, why we love being cast, and because we can just drop it in and so they can now hear, listen to something that was from two years ago, but it’s the current event ad or whatever it is, so just want to share why we chose B cast.

Bob Woods: Yeah, so, for those podcasters who are currently just manually inserting commercials into the actual edit of your show, you don’t have to do that. I love it. Love it. La la la la la. Love it. The next one you’re viewing is right now on it. If you are with us live rather than being on the podcast like we were talking about before re stream.

So we use this to allow streaming across multiple platforms simultaneously to maximize live video reach. So right now we are on LinkedIn, Twitter/X, God, YouTube, and Facebook all at the same time. Most television stations either use actually re stream and I could tell just by how things are run or a product similar to that, similar to restrain so that they can maximize their reach across all of these different platforms and we just use for there are many, many many different platforms that that that restroom goes to like like Twitch and Instagram and Tik Tok if you have enough subscribers, yadda yadda yadda and tech to do that.

There are a lot of different ones. Yeah, I was checking, but yeah, there’s a ton. I looked as a big Yeah, yeah, there is a ton. There’s a ton I never heard actually. Yeah. 

Brynne Tillman: So, so yeah. Now we love re re-stream, Stream Yard. Is it one of the more popular ones as well? But Vimio actually has the option to do this.

So take a look and see which ones work best for you. We found that re-stream just had everything we wanted. I think we started with Stream Yard and we switched over. So yeah. So we go from live video to video editing and this is for the recorded stuff obviously as some of the tools that we use are our Camtasia, cap cut, if you’re in the Tik tok, you know about Cap cut, Open Start, A.I. is another big one.

If you want the truly pro stuff, which we don’t have, you can go with Adobe Premiere or we do have Jen uses Adobe Premiere Router. So yeah. Obviously Final Cut Pro from Apple is another one but if you want to if want to do it for like you know not nearly as much money Camtasia, Cap Cut, Opus.AI.

Those are all great lower cost, not low cost necessarily although cap cut is free. Camtasia $40 for it, I think. Yeah, yeah, something like that. Yeah. Free. Yeah. Video editing, though, is it’s not that difficult to do. Take it from a guy who used to have to do video editing and the late eighties and was not fun but it sounds daunting it’s actually pretty easy to do it is kind of kind of makes it incredibly easy.

Brynne Tillman: You could do it on your phone. Yeah, I’m sure there’s a free version, but with cap cut, you could slide in B roll and change the way that your captions look. And it’s pretty so simple. Yeah. 

Bob Woods: Now another platform that you can use for video. We don’t use it for video. We, use in a different way but just know that you can use it for video as well.

Is Canva. We use it for online graphic design though, so we use it to create marketing materials, social media, graphics, anything, anything that’s graphically oriented. We are on Canva. We’re on Canva 24 seven. I think basically, especially because marketing is awesome. Literally 24 seven. 

Brynne Tillman: Well, we do use it, although the editing is still going to one of the platforms.

We do use the video stock, the stock footage, and but for our people, Yeah, yeah. Stock footage is awesome. They got a lot there. A lot and I love it. I love, love, love, love, love, love it. 

Bob Woods: So the next one that we use is something that you probably haven’t heard of unless you do a lot of coaching and training.

And it’s a product called Joby K, a j, a b, i. So this is an all-in-one platform. It handles online courses, and marketing for those courses. You can build websites around those courses. You know, if you’re delivering coaching and training, especially coaching, if you’re doing that digitally, this is the one that we recommend. It’s the one that we use as well.

Brynne Tillman: Yeah, I love it. We have actually a full time good job person who does like enormous amount She’s just brilliant and Kajabi is also our email marketing tool. It’s a membership platform primarily, and that’s really what it’s known for. If you see the LinkedIn library, if you go to a social sales link dot com slash library, you get access to our free content library, that is all that you now have a membership with a login.

And then any of our premium memberships are also all managed through. Kajabi it is a simple it’s simple to use and if you guys have any questions about it, we’re actually offering this as a new offer that we’re playing with. So you would be a little bit of a beta where we’re offering to set up people’s good jobs because Briks is doing a killer job.

We have two clients that we’re doing that with now, but Joby is absolutely amazing. And so if you sign up, if you download anything from us, it’s a landing page from Kajabi. So, yeah, it’s it really Is that all in one membership email site? 

Bob Woods: Yep. Very good. And the last thing and marketing content creation are, simple one, but it is, it’s crucial for me.

And trust me, it’ll be crucial for you too. It’s Grammarly of all things people like Grammarly. Yeah, I’ve seen they’ve been advertising lately, especially around the Super Bowl and stuff like that. This helps you with writing and editing content by checking for grammar, punctuation, and style errors. It now has an AI rewrite type of function that I don’t use a lot, but.

But, but. But. The couple of times that I’ve tested it, it’s not bad. And one of the other things that I like about it is that it also has a plagiarism checker. So if you, if you develop content, especially if you develop content and you want to make sure that you’re not at least plagiarizing someone directly, it’s not going to check and see if you’re borrowing ideas from someone else

It’s only going to check the actual text, but it will check and see if AI basically hasn’t plagiarized and I can’t speak to the accuracy of it. But if you’re at least taking your content through that, if you’re generating it from  AI, that gives you at least some assurance that what I spitting out for you isn’t plagiarized from someone else.

Now, you should do everything else that we always tell you to do when it comes to generated content. Make sure it’s your voice, Read it out loud. All that type of stuff. But this is something else that you can do. Grammarly, I think does a good job with it. 

Brynne Tillman: Well, so up until now, Stan has been my Grammarly.

Stan Robinson, Jr: Yeah, and I use it too occasionally.

Brynne Tillman: Yes, I constantly stand as excellent grammar. He catches everything so but it still isn’t around. Grammarly is what I use. And so that’s awesome. I did throw one more in there in our Google collaborative form, which is GoDaddy. And how is that? So GoDaddy is first of all, where are where we bought our URL and about 700 other ones, right?

So we have lots of redirects but you know, our WordPress is through there, and actually, our email, although it’s through Google, our other URL lives in GoDaddy. And so I think GoDaddy is a tool that I mean, I’m paying for it all the time. I, you know, I figure that’s in our tool stock in a way. Yeah, good point. It’s very good. 

Bob Woods: Yeah. So. All right, let’s go. We have. All right. Your section. Yeah. Productivity and automation tools. We’ve only got two here. The first one because we talk about it so much in so many other places, we’re just going to mention what it is and that’s chat GPT and you know, other generative A So if you’re not into using specifically chat API, there’s obviously like you know, Clod and Po and Gemini and even Perplexity and some of those other things, but you should really have are start to learn what generative A I can do for you because it’s amazing everyone’s going to be using it if you’re not using it,

if you’re not learning how to use it more specifically, you’re going to get left behind. I mean, it’s that simple. You are going to get left behind. 

Brynne Tillman: So I have not officially announced which way we went, although I actually made a small decision, which will be a big decision. But it literally like an hour ago, we have a new tool that I’m very excited about that I’m pulling up.

It is called Custom Chat dot AI. Now we end up going with this tool. Stan and Bob don’t even know this yet because we can have three persona. So you can ask some questions, you can ask Stan questions or you can ask Brynne questions. So we had this dilemma, right? Like with all of you going out like the Brynne  AI.

But then we had this weird dilemma like, how do we handle this if it’s it’s if it’s a stan question. So we found the solution and I put the credit card down today, so we’re going to start building that out. So that is the newest tool in our tool belt 

Bob Woods: And we’ll let you know how that goes as we go along with it as well. That should be really interesting to chart the progression of that and see where that goes. And once again, if you are not using A.I., you’re going to get left behind. We’re not going to get left behind. That’s why we’re doing this type of stuff. Yeah, So we’re very excited about that. And then the other tool we’re going to talk about really quick because it helps, it’s not A.I. in and of itself, at least the way that we use it, but it helps us leverage A.I. and use it effectively.

That’s a tool called magical, and it’s got magical is the URL for it. But the tool itself is just called magical. But I’m sure, you know, whoever has the magical become wants $1,000,000,000 for it so they want would get match Qualcomm and that’s it’s an automation tool actually but we don’t use it automated we use it more as a text replacement and text tooling type of thing too, where you can put prompts and you can have spaces within the prompts where you can fill in custom text depending on what it is you want to do.

It just helps streamline repetitive tasks like filling out forms, and data entry, which is, you know, if you’re really good at AI prompt and you want to keep using it, put it in the magical, have the spaces for where you need to put custom stuff in and then start talking with it from depending on what it generates. We’re big fans.

Brynne Tillman: So now I’m going to just into two that we use primarily with the modern banker. So the modern banker is, I’m going to call it a sister company right where we work with Jack Hubbard, who is the number one, in my opinion, the number one bank sales trainer in the entire universe. And we have two and just ops, we have two sponsors, but we love what they do.

So we’re very careful with sponsors. We bring on we have to believe in the product 100%, and we do with these two. So the first one is Rel Pro, and it’s a tool that if it’s important to you to know what well first of all, there are lots of like I can grab emails, I can grab leans on companies can find out, you know, they have a C, C filings like really deep dive.

It’s amazing for bankers when they’re prospecting to know what’s happening inside of an organization. But it also is a great email finder. So that’s how I’ve used it mostly. But that is not what I mean, that is that’s what I said. We’re not using all of the tools to the optimization that is one that we haven’t really used, but the bankers that use it are absolutely blown away.

The other one is Vertical IQ, and although we use this for banking primarily and everyone can use this what I love about Vertical IQ is the// cure rate content based on industry. So if you’re going to go sell to the automotive manufacturing industry, you can see you can go in, find the trends. So just like account IQ is gathering everything from the web inside of a company.

Vertical IQ is really gathering incredible insights based on like every industry you can ever imagine. They summarize it so you can take that summary and use it in a share and you can use that content to start conversations. So I just want to give them both a shout-out. Fabulous tools. And just on the side, I’m going to just publicly congratulate Martin Weiss, who’s the CEO of Rel Pro, because his daughter is a really good friend of my daughter, and she just had her first baby this weekend. 

So congratulations. Smart. And there you go. That’s what building relationships are all about. So, you know, stuff like that. And I will say actually, so they’re friends because of Martin and me. So Martin and I were talking and I’m like, my daughter just moved pretty close to where his daughter lives. And so we connected them and they, like, immediately became incredibly good friends.

The funny thing is those four years later, three years later, they have other friends that overlap. So they would have met each other anyway. All right. Our networking was friendship. 

Networking. Yeah, that’s what I want to say. So sorry for my tangent there. Well, I love that. Whether it’s personal or professional, I love connecting people. 

Bob Woods: Yeah, that’s what it’s all about ultimately.

So thanks again for joining us for this episode of Making Sales Social Live. If you are with us live on LinkedIn, YouTube, Facebook, or X very stream right now we do this every week so keep an eye out for our live sessions. If you’re listening to us, recorded on our podcast via the cast in your favorite podcast platform and you haven’t subscribed already, go ahead and hit that or follow the button to access all of our previous shows and be alerted when new ones drop the Social sales link.

That podcast is where you want to go. If you want more information about the podcast. We do two shows weekly, this one and our Making a Sales social interview series where we talk with leaders and experts in sales, marketing business, and many, many more business and yes, even life in general related areas that can help you out with living.

So when you’re out and about, be sure to read the IT social sales Lincoln slash podcast. What did I say? Social sales linked podcast. That podcast. Those links might come from my class. Okay now when you’re out and about I was so when you are out and about, make sure your sales are so functional. All right, we’re getting that done really well, guys.

Excellent, Excellent. Thanks, everybody. Have a great day.

Outro

Don’t miss an episode. Visit Social Sales links slash podcast. Leave a review down below. Tell us what you think, what you learned, and what you want to hear from us next. Register for free resources at linkedinlibrary.com. You can also listen to us on Apple podcasts, Spotify, Stitcher, and Google Play. Visit our website, socialsaleslink.com for more information.