Collin Mitchell, Co-Founder of Salescast and Host of Sales Transformation
Collin is a 4X Founder, Father of four that is passionate about all things sales and podcasting. Collin is the Co-Founder of Salescast and Host of Sales Transformation.
Connect with Collin on LinkedIn or through his website.
One thing that I have learned over the years of using social sales as a real strategy is that the most important thing is to build real relationships with the right people. This means taking time to build and invest in the relationships you make on social both on and off the platform. Having a ton of followers and thousands of like and comments do not always result in new revenue. Be intentional about who you connect with and you you accept connections from. Find ways to add value, build trust and stay top of mind with the people you want to build business relationships with.