Making Sales Social Live Episode # 58 – Turn a Cold Prospect Into a Warm Connection
| October 13, 2022
Watch On-Demand Here
In this episode…
The team at Social Sales Link tackles the philosophy and mindset behind something that all salespeople want — turning cold prospects into warm conversations.
Watch as Brynne and Bob stress the importance of bringing value to earn the right to a conversation and detaching yourself from the sale. Discover why you don’t want to have “commission breath” and how it can affect your chances of getting that warm conversation.
You’ll also learn why it pays to do everything in your own voice and other strategies you can implement.
Connect with Brynne and Bob on LinkedIn or you can also visit our LinkedIn page to watch this episode again and get daily tips from the Social Sales Link team!
Things you will learn in this episode:
As sales pros, we should communicate with prospects authentically and in our own voice. You need to detach from what your prospect is worth to you and attach to what you’re worth to the prospect. We should bring value, be a resource, and positively impact our prospects. Your mindset should be “value, value, value,” not sales conversation, closing, and commission.
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