The Follow – A Softer Way of Starting Sales Conversations on LinkedIn
Connect. Connect. Connect. It’s a mantra we all feel like we should be following to successfully conduct business on LinkedIn. Yet it can be very uncomfortable for people to reach out to others on the platform–especially people we don’t know. There is a...LinkedIn Year in Review – 2020
The year 2020 is almost in our collective rear-view mirrors. It’s been a… different… year, that’s for sure. LinkedIn usage, though, has spiked throughout our COVID-19 year, and with good reason. After all, with seemingly everything moving...Measure Your ROI from Your LinkedIn Efforts
To many salespeople, sales managers, etc., measuring the return on investment (ROI) from LinkedIn is like measuring the actual number of snowflakes that hit the ground during a snowstorm: impossible to do, so why even try? Very, very few things are truly immeasurable,...Add Your Voice (and Message) to Your LinkedIn Profile
You might have wondered lately why a “speaker” icon appears to the right of some people’s names in their LinkedIn profile. If you’ve been curious enough, you may have even clicked on the icon. After clicking, you probably heard the...What and When to Share on LinkedIn
As LinkedIn strategists, we’re often — very often — asked: When is the best time to post to LinkedIn? While this is a legitimate question, there’s a bigger idea that many people miss: It’s the “what to share” angle that’s more important than the time at...
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- Thanksgiving Isn’t About What You Ate; It’s About The LinkedIn Eight! November 28, 2024To help you show your appreciation this Thanksgiving effectively, we've compiled a list of eight thoughtful activities that you can implement today. These actions on LinkedIn are designed to let your Connections know how much they mean to you. The post Thanksgiving Isn’t About What You Ate; It’s About The LinkedIn Eight! appeared first on […]The Social Sales Link Team
- LinkedIn Analytics – KPIs November 22, 2024Here's a breakdown of the LinkedIn analytics they report on that are accessible to the members. These are great for sellers who are involved in social selling, focusing on various analytics features such as post analytics, audience analytics, profile views, search appearances, and creator analytics. The post LinkedIn Analytics – KPIs appeared first on Social […]The Social Sales Link Team
- Mastering the Art of LinkedIn Engagement November 13, 2024From utilizing hashtags to discover and align with relevant content, to engaging with clients and industry leaders effectively, each strategy is designed to enhance your visibility and credibility. Whether you're commenting to add depth to a conversation, tagging to broaden the content's reach, or encouraging ongoing dialogue, these actionable tips will ensure your contributions are […]The Social Sales Link Team
- 6 Tips for Mastering Social Selling Across Platforms November 8, 2024Master social selling with 6 powerful tips! Learn how to craft platform-specific content, build a robust channel strategy, engage influencers, and drive conversions across LinkedIn, Instagram, X, and TikTok. The post 6 Tips for Mastering Social Selling Across Platforms appeared first on Social Sales Link.The Social Sales Link Team
- Vendor Lifetime Value (VLV): A New Perspective on Customer Loyalty November 5, 2024Explore the concept of Vendor Lifetime Value (VLV) and how it deepens customer loyalty by focusing on the long-term benefits customers gain from vendor relationships, fostering mutual growth and resilient partnerships. The post Vendor Lifetime Value (VLV): A New Perspective on Customer Loyalty appeared first on Social Sales Link.The Social Sales Link Team
- 13 Creepy Things Sales Professionals Do (and not just on Halloween) October 28, 2024Uncover the creepy sales tactics that turn prospects off this Halloween! From invasive questions to fake enthusiasm, learn what to avoid for better customer relationships. The post 13 Creepy Things Sales Professionals Do (and not just on Halloween) appeared first on Social Sales Link.The Social Sales Link Team
- Bridging the Gap Between Challenges and Desired Results: A Salesperson’s Guide to Success October 26, 2024For sales professionals, positioning yourself at the center of this overlap is how you become essential vital to your clients’ success. Let’s break down this framework and explore how leveraging platforms like LinkedIn and AI tools can enhance your approach to delivering tailored solutions. The post Bridging the Gap Between Challenges and Desired Results: A […]The Social Sales Link Team
- Tailored SWIFT – Personalizing Content That Matters to Them October 22, 2024SWIFT (Sales – What's In It For Them) is Social Sales Link’s play on WIIFM except that it delivers personalized and value-driven content tailored to the buyer's specific needs and pain points. Instead of focusing on the features of a product or service, SWIFT centers on the benefits and outcomes that matter most to the […]The Social Sales Link Team
- The Ultimate Guide to LinkedIn Sales Campaigns August 16, 2024LinkedIn has progressed from a professional networking site into a powerful platform for sales prospecting and lead generation. Its diverse features enable businesses to connect with potential clients in innovative ways. This guide covers various LinkedIn sales campaign strategies, providing in-depth insights into each method. The post The Ultimate Guide to LinkedIn Sales Campaigns appeared […]The Social Sales Link Team
- The Ultimate Guide to Sales Navigator August 9, 2024Setting up LinkedIn Sales Navigator is more involved than simply opening a LinkedIn account, but it is worth the effort. Here’s a step-by-step guide to get you started. The post The Ultimate Guide to Sales Navigator appeared first on Social Sales Link.The Social Sales Link Team
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