Blog
Tailored SWIFT – Personalizing Content That Matters to Them
| October 22, 2024
SWIFT (Sales – What's In It For Them) is Social Sales Link’s play on WIIFM except that it delivers personalized and value-driven content tailored to the buyer's specific needs and pain points. Instead of focusing on the features of a product or service, SWIFT centers on the benefits and outcomes that matter most to the prospect.
The Ultimate Guide to Sales Navigator
| August 9, 2024
Setting up LinkedIn Sales Navigator is more involved than simply opening a LinkedIn account, but it is worth the effort. Here’s a step-by-step guide to get you started.
Sales Navigator List of Industries 2024
| July 9, 2024
This blog lists all the Sales Navigator industries options alphabetically to make finding the people you are looking for easier.
Making Sales Social Live Episode # 71 – Are You Being Catfished on LinkedIn
| February 21, 2023
On this episode of Making Sales Social LIVE, LinkedIn Whisperer Brynne Tillman and LinkedIn Sherpa Bob Woods tackle a crucial topic: How to Spot a Fake LinkedIn Profile or a LinkedIn Catfish. Read on to learn more.
Making Sales Social Live Episode # 70 – Put LinkedIn to Work for Your In-Person Networking
| February 9, 2023
In this episode of Making Sales Social LIVE, Brynne Tillman, the LinkedIn Whisperer, and LinkedIn Sherpa Bob Woods focus on what to do before, during, and after an in-person networking event. Read on to learn more.
Making Sales Social Live Episode # 69 – Leveraging LinkedIn Company Pages to Grow Your Brand
| January 31, 2023