Blog

The Follow – A Softer Way of Starting Sales Conversations on LinkedIn
Bob Woods |
Connect. Connect. Connect. It’s a mantra we all feel like we should be following to successfully conduct business on LinkedIn. Yet it can be very uncomfortable for people to reach out to others on the platform–especially people we don’t know. There is a way around connecting, though, that’s both softer and effective. It involves a […]
What to Say On LinkedIn to Start Conversations with Your Connections
Brynne Tillman |
I recently accepted 64 outstanding connections on LinkedIn. Within minutes I had 18 incoming pitches. Eighteen!  Remote working has people desperate for sales, but, in the words of our friend Larry Levine, your buyer can smell “commission breath” — even virtually!   For many folks, things are tough right now. We get it. But this “cold […]
LinkedIn Year in Review – 2020
Bob Woods |
The year 2020 is almost in our collective rear-view mirrors. It’s been a… different… year, that’s for sure. LinkedIn usage, though, has spiked throughout our COVID-19 year, and with good reason. After all, with seemingly everything moving online it makes sense for sales professionals looking to start sales conversations to move there too. LinkedIn is […]
7 Ways to Show Your LinkedIn Connections Gratitude on Thanksgiving
Brynne Tillman |
While it is very important to nurture relationships throughout the whole year, Thanksgiving reminds us to reach out and share our gratitude. We have put together 7 things that you can do today to let your network know how much they mean to you. 1. Endorse your connections on LinkedIn – Be sure to choose skills that […]
Measure Your ROI from Your LinkedIn Efforts
Bob Woods |
To many salespeople, sales managers, etc., measuring the return on investment (ROI) from LinkedIn is like measuring the actual number of snowflakes that hit the ground during a snowstorm: impossible to do, so why even try? Very, very few things are truly immeasurable, though… you just have to know what to look for and how […]
The Five Things We Want From Every Client
Brynne Tillman |
Our clients are the lifeblood of our business. If you are like most professionals responsible for sales, we all thrive on client referrals. But that isn’t the only thing we want to get from our clients. The Social Sales Link team has identified the five things we want from our clients. More Business In almost […]