Name Dropping Your Client on LinkedIn… the Right Way
Name dropping? That can be dangerous – but not if you do it the right way! I talk a lot about utilizing LinkedIn to identify who you know that knows who you want to know and position yourself to get introduced. There is nothing more powerful than an introduction...5 Myths of Social Selling
Do you know what social selling is? It’s a moving target, I’m afraid. In our current technology-rich world, many times new technology — and the ways we use that technology — out-pace definitions as well as standardized uses of said technology....Social Selling in the New Age of the Channel
After reading the insightful article written by Jay McBain in the Channel Executive Magazine, it appears that the traditional “partner-centric ecosystem” sales model is becoming outdated. Today, “there is no account ownership.” Instead, there...Trade Show & Convention Success with LinkedIn
Preparing for a trade show, convention or conference? I’m betting that LinkedIn isn’t very high on your to-do list. Here’s the thing, though. You can use LinkedIn effectively to amp up your sales-related activity at these events, to the point where...The Four Acts of LinkedIn
When I talk to most people about LinkedIn, I get a pretty consistent response. Everyone gives some version of, “I have a profile, but I don’t use it much” or “Why should I be on LinkedIn, I’ve got a job” or “I have no idea how to use it”. There’s a very old...LinkedIn for Real Estate Agents? Absolutely!
In all of the articles I’ve read about using social media in the real estate business – be it residential or commercial – one network that’s not really discussed a lot is LinkedIn. It should be. In fact, it should be a big part of a real estate agent’s or broker’s...Mobilize Your Networking with LinkedIn
If you’re like me and you attend a decent number of networking events, you probably make sure you load yourself up with your business cards. You likely take your mobile phone or device with you as well. Did you know that your phone can be as valuable, if not more so,...Make Your 1:1 Networking Efforts More Productive with LinkedIn
Most of us network. Whether it is going to Chamber meetings or meet-ups, meeting for coffee with centers of influence, or hopping on calls with potential referral partners, investing time in networking is foundational to our business development efforts. That said,...
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- Thanksgiving Isn’t About What You Ate; It’s About The LinkedIn Eight! November 28, 2024To help you show your appreciation this Thanksgiving effectively, we've compiled a list of eight thoughtful activities that you can implement today. These actions on LinkedIn are designed to let your Connections know how much they mean to you. The post Thanksgiving Isn’t About What You Ate; It’s About The LinkedIn Eight! appeared first on […]The Social Sales Link Team
- LinkedIn Analytics – KPIs November 22, 2024Here's a breakdown of the LinkedIn analytics they report on that are accessible to the members. These are great for sellers who are involved in social selling, focusing on various analytics features such as post analytics, audience analytics, profile views, search appearances, and creator analytics. The post LinkedIn Analytics – KPIs appeared first on Social […]The Social Sales Link Team
- Mastering the Art of LinkedIn Engagement November 13, 2024From utilizing hashtags to discover and align with relevant content, to engaging with clients and industry leaders effectively, each strategy is designed to enhance your visibility and credibility. Whether you're commenting to add depth to a conversation, tagging to broaden the content's reach, or encouraging ongoing dialogue, these actionable tips will ensure your contributions are […]The Social Sales Link Team
- 6 Tips for Mastering Social Selling Across Platforms November 8, 2024Master social selling with 6 powerful tips! Learn how to craft platform-specific content, build a robust channel strategy, engage influencers, and drive conversions across LinkedIn, Instagram, X, and TikTok. The post 6 Tips for Mastering Social Selling Across Platforms appeared first on Social Sales Link.The Social Sales Link Team
- Vendor Lifetime Value (VLV): A New Perspective on Customer Loyalty November 5, 2024Explore the concept of Vendor Lifetime Value (VLV) and how it deepens customer loyalty by focusing on the long-term benefits customers gain from vendor relationships, fostering mutual growth and resilient partnerships. The post Vendor Lifetime Value (VLV): A New Perspective on Customer Loyalty appeared first on Social Sales Link.The Social Sales Link Team
- 13 Creepy Things Sales Professionals Do (and not just on Halloween) October 28, 2024Uncover the creepy sales tactics that turn prospects off this Halloween! From invasive questions to fake enthusiasm, learn what to avoid for better customer relationships. The post 13 Creepy Things Sales Professionals Do (and not just on Halloween) appeared first on Social Sales Link.The Social Sales Link Team
- Bridging the Gap Between Challenges and Desired Results: A Salesperson’s Guide to Success October 26, 2024For sales professionals, positioning yourself at the center of this overlap is how you become essential vital to your clients’ success. Let’s break down this framework and explore how leveraging platforms like LinkedIn and AI tools can enhance your approach to delivering tailored solutions. The post Bridging the Gap Between Challenges and Desired Results: A […]The Social Sales Link Team
- Tailored SWIFT – Personalizing Content That Matters to Them October 22, 2024SWIFT (Sales – What's In It For Them) is Social Sales Link’s play on WIIFM except that it delivers personalized and value-driven content tailored to the buyer's specific needs and pain points. Instead of focusing on the features of a product or service, SWIFT centers on the benefits and outcomes that matter most to the […]The Social Sales Link Team
- The Ultimate Guide to LinkedIn Sales Campaigns August 16, 2024LinkedIn has progressed from a professional networking site into a powerful platform for sales prospecting and lead generation. Its diverse features enable businesses to connect with potential clients in innovative ways. This guide covers various LinkedIn sales campaign strategies, providing in-depth insights into each method. The post The Ultimate Guide to LinkedIn Sales Campaigns appeared […]The Social Sales Link Team
- The Ultimate Guide to Sales Navigator August 9, 2024Setting up LinkedIn Sales Navigator is more involved than simply opening a LinkedIn account, but it is worth the effort. Here’s a step-by-step guide to get you started. The post The Ultimate Guide to Sales Navigator appeared first on Social Sales Link.The Social Sales Link Team
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