Blog

  As powerful as LinkedIn may be for attracting, teaching and engaging buyers, there are dozens of tools that make the entire social selling process easier and more productive. Since the Google Chrome evolution, these tools have never been more accessible. Here are 5 tools from the Chrome store that will make your sales efforts significantly easier: […]

  If you are in business development, and looking to leverage LinkedIn for Social Selling, than a call-to-action(CTA) of Contact me for more information isn’t going to cut it. First, you have to figure out what outcome you are looking to get from your LinkedIn efforts. My standard CTA is almost always a phone call […]

There are millions of blog posts on LinkedIn Pulse, tens of thousands of new content is published every single week. Clearly, some are just noise, but some are getting read, really read.  So how do you get your posts front and center, offer content that has a significant impact and gets your target market to […]

  Typically when I begin writing for my blog post I start with writing the content and back into the title. This week, I was inspired by my friend Sara Rosenberg’s post Random Networking is SOOO 2015, so with her permission I began to write. Because I had the topic but not the idea first, I […]

LinkedIn offers dozens of triggers to reach out and engage your network and beyond, but often we miss these opportunities. We are all familiar with the “congratulate your connection or wish them happy birthday” but there are so many others that soar under the radar. If you are in business development, engaging with your target market […]

LinkedIn and Social Selling is what I do. I teach it, I blog about it, I work it for my own business, I even explore every day looking for new ways to leverage it for business development. I have my own game plan that I follow, but I am amending it now based on my new commitments: To develop […]